Market Research Assignment Statement

Market Research Assignment Statement

Market Research Assignment Statement

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Market Research Assignment

Market Research Assignment Using the IDEX Performance Work Statement Helpful Guidance

Use all attached docs for this assignment, Use Template for completion of work.
You may approach this exercise the same as if you were purchasing a new car or home doing online research.

Read the IDEX Performance Work Statement (PWS). Conduct market research to determine an estimated price for the services identified in the PWS. You may use GSA’s Federal Supply Schedules on GSA Advantage for pricing data. GSA is just an example of a source you may use to find pricing data. Students may use any sources available to gather cost data (See Market Research Guide attached to Week 1 Activities for Market Research Sources. If you use GSA as a source, go to www.gsa.gov (Links to an external site.)Links to an external site. , click on GSA Advantage, use the search menu; select services in the drop down box where “products” appear; type “information technology services” in the search box. Hundreds of contractors’ GSA Federal Schedules will appear with a variety of labor categories. Review three or more schedules and search for the same or similar labor categories in the IDEX Statement of Work. If you review three contractors and the following are their prices for a technical support manager: Lockheed Martin (Large Business) $100 per hour; IRT, Inc. (Small Business) $125 per hour; RBC, Inc. (Small Business) $150 per hour. You would add all three hourly rates $100+$125+$150=$375 divided by 3 = $125. Therefore, you may conclude the average cost for a technical support manager is $125 per hour. Multiply the $125X2000=$250,000. The estimated price for the technical support manager for the base year would be $250,000. You would calculate the remaining two labor categories the same to determine the estimated price for the base year and total all three to determine the total price for the base year. For the option years, you would add an inflation rate to the hourly rates and determine each hourly rate for the option years, multiply by 2000 and determine the cost for each labor category plus the total price for each option year. Develop a TABLE spreadsheet to capture the cost information. Part two of the Market Research assignment requires you to develop a Word document capturing actions taken to gather the market research data. Cut and paste the table spreadsheet into the word document. See the Market Research Guide in week one activity readings for an example of the word document.

Market Research Assignment Using the IDEX Performance Work Statement NOTE: THE TABLE SPREADSHEET IS A REQUIRED PART OF THE WORD DOCUMENT. PLEASE INCLUDE THE TABLE IN THE WORD DOCUMENT. DO NOT CREATE TWO SEPARATE DOCUMENTS.

Assignment Policies

Description

Class-

Please read all of the information about the assignments below:

FORMAT FOR ALL ASSIGNMENTS

The assignments are to be done in Microsoft Word with Times New Roman 12- point font. Each assignment should use the modified APA 6th edition format. The assignment templates are set up in this modified format. The reference page should be in the APA format for every reference. The word requirement for the assignments are specifically stated in the guidelines of the assignment. The word count is from the first word of the introductory paragraph to the last word of the conclusion paragraph. FYI.

REFERENCE REQUIREMENTS

1- There should be a cited reference for each section of a paper as there are conclusion statements in each section (to meet the grading criteria) so the conclusion should be supported by a reference as the assignments are evidence-based research, clinical papers.

2- Word Count- The word count is done from the first word of the introductory paragraph to the last word of the conclusion. The word count must be within the minimum and maximum word limit stated in the assignment instructions. A 10% – point reduction will be made in the total points for the assignment.

Week 1 and 5 assignments should have SIX studies. Week 5 assignment is a compilation of sections from the week 1, 2 & 3 assignments.

Weeks 2 and 3 need to have at least THREE studies in the form of research studies. Please make sure that you look at the instructions for the assignment as well as the grading rubric. I have also provided templates for ALL assignments. It is in your best interest to use these as it will guide you so that you do not make common formatting errors.

APA FORMAT FOR ASSIGNMENT

Please utilize the resources in the STUDENT SUCCESS CENTER if you have difficulty with APA 6th Edition format, grammar, sentence structure, punctuation or tense structure.

SUBMISSION OF ASSIGNMENTS

Always submit the assignment in the drop box for that assignment. I cannot accept any assignment as an attachment to an email sent to my college email. Attaching it to a posting to the Questions to Instructor Forum or the Individual Forum is also not accepted.

I cannot grade any assignment unless it is placed into the drop box by the student per university policy.

Turn-It-In / Lopes Write

This is to be used for the assignments for these three weeks (2, 3 & 5) and it is NOT required for Week 1. All assignments will be placed through Turn It In first and then submitted in the drop box on the course shell. No assignments will be accepted as attachments to emails as this is not the university policy.

Grading Rubric-

The rubric for each assignment is found in the upper right- hand corner of the assignment page under the Forum Tab. Compare the requirements of the rubric with your paper prior to submission into the drop box so you will receive full credit for all graded criteria of the paper.

Late Assignment-

Any assignment that is late will have 10% deducted each day it is late. This is a 5- week class. It is imperative that you ask for help if you are having difficulty with an assignment.

You need to contact me as soon as possible if an assignment will be late prior to the submission deadline.